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Foundations & Startup Basics

ICP

Ideal Customer Profile: the type of customer you serve best.
I-C-P
Definition
Ideal Customer Profile: the type of customer you serve best.
Examples
Defining the ICP improved conversion from demo to paid.
Origin
Acronym commonly used in startups and business.
Use it in Nautis

Track icp alongside everything else in your startup.

Nautis brings planning, fundraising, finance, and operations into one AI-native workspace — so concepts like icp stop being spreadsheet trivia and start showing up where decisions get made.