Definition
Clear targets that de-risk the business (revenue, retention, product).
Examples
Milestones included launching v2 and hitting 2% churn.
Origin
Modern business/startup term; used as practical shorthand in product, growth, and investing.
Use it in Nautis
Track milestones alongside everything else in your startup.
Nautis brings planning, fundraising, finance, and operations into one AI-native workspace — so concepts like milestones stop being spreadsheet trivia and start showing up where decisions get made.