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AI Generator

Customer Interview Script Generator

Mom Test-style discovery script — past-behavior questions that surface real pain, not polite enthusiasm. With a probing-follow-up cheat sheet.

Free tool. Limited to 3 generations per day. First use is free; further uses require an email.

Your generated result will appear here.

What is the customer interview script generator?

Most founder customer interviews fail the same way: leading questions, polite responses, biased data. Rob Fitzpatrick's The Mom Test fixes this with a single rule: never ask hypotheticals about your product, always ask about past behavior.

Why this matters for founders & operators

Customer-interview signal is the input to every product decision. Bad signal = wrong product. Good signal = clarity on what to build, who for, and what they'd pay.

Most founders learn the Mom Test rules but still slip into leading questions in the moment. A printed script keeps you honest.

How to use this tool

  1. 1
    Don't pitch during discovery

    Switches the conversation from honest to polite. Save your pitch for a separate call.

  2. 2
    Listen 80% of the time

    Founder enthusiasm dominates and biases the answers. The interviewee should be talking 4× as much as you.

  3. 3
    Synthesize after every 5 interviews

    The patterns become visible at 10. By 30, you have a clear ICP and sharper problem statement.

FAQ

How many interviews should I do?+
30-50 in a focused 2-week sprint when validating a hypothesis. Then 5-10/week ongoing throughout the company's life.
Should I record interviews?+
Yes, with consent. Otter, Fathom, or Granola transcribe automatically. Patterns are easier to spot in transcript than in your live notes.
How do I find people to interview pre-launch?+
Cold outreach to 50-100 people in your target ICP via LinkedIn or email. Offer no incentive. 5-10% reply rate is normal.