GTM Planner

Build a complete go-to-market plan in a single workspace — define ICP, positioning, value, and pricing, then turn it into a 30/60/90 roadmap with weekly tasks, growth experiments, and tracked metrics.

  • Phases30 / 60 / 90
  • Tabs in workspace7
  • Health score0–100
app.nautis.io/gtm

Built for

  • Founders running their first GTM motion
  • Growth teams planning a new launch
  • Operators tying strategy to weekly execution

Capabilities

What you can do with GTM Planner

Everything ships out of the box. No setup, no plugins, no extra tools.

Strategy canvas

ICP, positioning, value stack, messaging, risks, and competitive map on one connected canvas.

30/60/90 roadmap

Auto-generated phases broken into weekly tasks so the strategy turns into action immediately.

Kanban execution board

Move tasks through Not Started → In Progress → Done with assignees and due dates.

Experiments tracker

Run hypothesis-driven growth experiments with status, learnings, and sourceable winners.

Metrics with targets

Track the numbers that actually matter to your motion, with target lines and snapshot history.

AI-first builder

A guided wizard drafts the whole strategy from your business profile, then you refine.

Quick start

From zero to using GTM Planner

  1. 1

    Create a workspace

    One workspace per GTM plan — for example '2026 Growth Strategy' or 'Enterprise Launch'.

  2. 2

    Build strategy

    Use the AI Builder to draft, or fill in the Strategy canvas tab by tab.

  3. 3

    Generate the roadmap

    Convert the strategy into 30/60/90 phases with weekly tasks.

  4. 4

    Run, measure, iterate

    Execute on the kanban, log experiments, and watch the metrics tab for signal.

GTM Planner questions

Should I use Builder or edit the Strategy tab directly?+

Builder is great for a first draft — it walks you through every section and uses AI to fill the gaps. The Strategy tab is for polishing, ongoing updates, or jumping straight to a specific section. Both edit the same data.

What does 'Convert selected' tasks from Roadmap do?+

Chosen weekly actions are copied onto the Tasks board (in the Backlog column) so the team can start executing. The roadmap entries stay where they are, so the planning view stays intact.

How does the health score work?+

It blends two things: how many tasks are Done and how many metrics have recent values. Add and complete tasks, log metric snapshots regularly, and the score climbs.

Can I import data into the strategy?+

Yes — link your business profile, pitch deck, and financial project, and the AI Builder pulls relevant facts into the canvas.

Who can see a workspace?+

Each workspace has its own Shared Access list. Only people on it (plus admins) can open it.

Can I move a workspace to a different organization?+

No. Workspaces belong to the organization where they were created. If you need the same plan elsewhere, recreate it manually.

Can I export the strategy?+

Yes. Inside the Strategy tab there's a PDF export button that renders a clean version of all six strategy sections.

Can I run multiple GTM workspaces side-by-side?+

Yes — create one workspace per launch, market, or campaign. Each has its own strategy, tasks, experiments, and metrics.

Your first hire, before your first hire

Hire your Chief of Staff today.

Full business context from the first conversation. Daily operations, fundraising, revenue and finance, run with you. You approve every move. It handles the rest.

Nothing leaves your workspace without your yes.